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We are pleased to present you the third Integrated Annual

Report of Bulgarian Telecommunications Company EAD

(‘VIVACOM’, ‘Company’). It covers data on the company's

activities in 2018 and aims to promote the high degree of

transparency on all material topics that the company has

built up and follows in its interaction with key stakeholders.

Demonstrations of this long-term policy are the annual

public Sustainability reports issued to date (2014 and 2015)

and the Integrated reports (2016 and 2017). This edition

covers all important areas of development, achievements

and challenges for VIVACOM in 2018, viewed in the context

of the economic and social environment in the country,

market dynamics, competitive offerings and customer

attitudes.

The report is prepared following the principles of

transparency and involvement of key stakeholders in

defining the value creation process, taking into account the

material topics that could affect the company’s ability to

create value, its strategic objectives and decision-making.

Topics material to the stakeholders are determined through

consultations with them and with consideration of their

interests and needs. The content of this report is further

guided by the latest amendments to the national legislation

(Accountancy Act, 2016).

The Integrated Annual Report for 2018 provides data

about VIVACOM on individual and consolidated bases. The

quantitative data reflects economic, technical, social and

environmental performance in the period between January

1, 2018 – December 31, 2018, unless stated otherwise. This

report presents our performance against sustainability

goals and priorities as stated in our 2017 Integrated Annual

Report, our strategy, taking into account the operating

environment, use of capitals, challenges and changes

we are facing, as well as the measures put in place to

mitigate those. All reported data has been duly reviewed,

analysed and consolidated, and fully corresponds with our

official reports. This report also includes condensed annual

financial statements. More detailed information can be

found in the consolidated annual financial report, published

on our website.

This report is prepared in accordance with the GRI

Standards: ‘Core’ option. It is also in line with the Reporting

Framework published by the International Intelligence

Reporting Council (IIRC).

The Managing Board and top management of the company

actively participated in the preparation of this report to

ensure the integrity of information and its alignment with

the International <IR> Framework.

Our third Integrated Annual Report was prepared in

partnership with densktatt – a Bulgarian consultancy

specialized in the subject matter – and has successfully

passed the Materiality Disclosure Service of GRI. It has not

been subject to third-party verification.

For more information on this Report, please contact:

Tsvetelina Arsova

Corporate Communications

Tel: +359 2 949 45 37

E-mail:

sustainability@vivacom.bg

Atanas Velkov

Investor Relations

Tel.: +359 2 949 42 56

Е-mail:

ir@vivacom.bg

PUBLICATION

MAIN TARGET

FOCUS AREAS

Integrated Report

2018

Investors, shareholders,

clients, employees,

business partners, state

institutions

Value creation for key stakeholders, business

model & capital transformation, long-term

sustainable development strategy and

contribution to the macroeconomic environment

and society in Bulgaria, operational performance

and achievements

Integrated reports

2016 and 2017

Investors, shareholders,

business partners,

suppliers, authorities

Value creation, business model & capital

transformation, long-term strategy, goals & vision,

operational performance and excellence

Sustainability reports

2014 and 2015

Customers, employees,

suppliers, business

partners, NGOs, media

Sustainability matters to key stakeholders,

company policy, programs and performance

against sustainability targets

Financial reports,

presentations and KPIs

Investors, shareholders,

analysts, authorities

Financial statements, overview of the activities

of the company, financial condition and results of

operation, main risks

Transparency through reporting – our progress in the reporting process

About this Report

Statement of the Chief Executive Officer of

VIVACOM – Atanas Dobrev

Address by the Minister of Transport,

Information Technology and Communications

– Rossen Jeliazkov

1. Our company

1.1. Who we are

1.2. Mission, Vision and Values

1.3. Organizational and Ownership

Structure

1.4. Material Topics & Stakeholders

1.5. Goals & Achievements 2018

1.6. Goals 2019

2. Strategy, Value Creation and Distribution

2.1. Strategic Highlights

2.2. Value Creation and Distribution

3. Governance and Compliance

3.1. Governance

3.2. Main Risks and Mitigation Strategies

3.3. Compliance

4. Performance

4.1. Effective

4.1.1. Financial Results

4.1.2. Network and Coverage

4.1.3. Products and Services

4.1.4. Energy Efficiency and Carbon Dioxide

Emissions

4.1.5. Circular Economy – Waste

Management

4.2. Inspirin

4.2.1. Employees

4.2.2. Personnel Recruitment and Selection

4.2.3. Personnel Development and

Retention

4.2.4. CoderDojo – First Steps for Children in

Programming

4.3. Innovative

4.3.1. VIVA SMART – an Innovative Platform

for Complete IoT Services and

Solutions

4.3.2. Smart Parking in Burgas Municipality

4.3.3. Pilot Project for Smart Waste Disposal

in Plovdiv Municipality

4.3.4. @vivacombg on Instagram and Other

Social Networks

4.4. Honest

4.4.1. Consumer Relations and Customer

Experience Improvement

4.4.2. Regulation and Management of

Personal Data

4.4.3. Internal Employee Initiatives

4.5. Dynamic

4.5.1. Market – VIVACOM positioning

4.5.2. World Rhythmic Gymnastics

Championship 2018

4.5.3. Experience Exchange with

International Leaders in the

Technology Sector

4.5.4. VIVACOM Arena with an Entirely New

Appearance

4.6. Responsible

4.6.1. ‘Education 4.0’ – Digitization of the

Bulgarian School

4.6.2. Internship Program – Volunteer

Action at the Zlatnite Mostove Area

4.6.3. Electromagnetic Fields

4.6.4. Health and Safety at Work

Memberships

Certifications and Standards

5. Annexes

5.1. Key Performance Indicators and GRI

Content Index

5.2. Condensed Financial Statements

5.3. Dictionary of Terms and Definitions

5.4. Disclaimer

ABOUT THIS REPORT

CONTENT

ANNUALREPORT

2018

INTEGRATED

4

66

64

3

6

69

70

71

72

74

76

77

78

80

83

84

85

86

88

90

91

92

96

91

93

104

108

110

8

28

38

46

94

10

12

14

15

26

27

30

40

48

42

50

44

52

54

56

57

58

60

61

62

63

33

ANNUALREPORT

2018

INTEGRATED

2

3